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Search Engine Marketing

Search Engine Marketing is a tool which can significantly improve your organisations online visibility to your core client demographic.

Using SEM Abbott Consulting can analyse and report on the level of online activity that is taking place on your website. This includes the number of unique visitors your site receives as well as a detailed breakdown of how your site is performing on search engine results.

Using tools such as Google Analytics we can clearly demonstrate to our clients where their main online challenges and opportunities are located in regards to growing and retaining a healthy online presence.

What we essentially offer is a complete online marketing presence for your organisation. We approach the way we work with each of our clients on an individual basis, this ensures that the Search Engine Marketing strategy that we conduct on your behalf will be tailored for your specific industry sector.

Social media marketing strategies can seem like a cheap and easy alternative to connect with a large number of potential customers very quickly. However we have seen numerous examples of where this type of strategy has impacted negatively on an organisations market competitiveness and brand awareness.

The main reason for this is that social media sites such as Facebook and Twitter are awash with competing organisations all trying to target the huge numbers of people that use the sites on a daily basis.

The reality is that this approach is unfocused, lacks clear vision and can dilute your chances of generating real leads, enquiries and sales. By working with Abbott Consulting we can help you develop a focused and effective Search Engine Marketing strategy that will provide you with the results you need to keep your business ahead of the game.

The interaction that you conduct with the public via social media channels can be constructive to your overall marketing strategy, but its importance as a key driver of revenue and leads can be somewhat overstated.

It is our ethos of ‘joined up digital thinking’ as well as our professional and dedicated people that make Abbott Consulting the only place to come for effective Search Engine Marketing services.

We know that your time is valuable to you and your organisation. That is why at Abbott Consulting we won’t waste yours. We will be able to quickly identify areas in which there is scope for you to expand awareness of the products and services that you offer.

Our in depth consultation service will also examine where your company may be wasting valuable capital on outdated or ineffective digital marketing campaigns.

We can reduce your marketing overheads while significantly increasing the amount of traffic to your company both in the digital and analogue method of communication.

We are confident that once you have seen Abbott Consulting make Search Engine Marketing work for you, you won’t want to work with anyone else.